Refining your search helps you focus on the most relevant decision-makers by using precise filters. By combining filters such as person roles, industries, technologies, company size, and funding details, you can create highly targeted lead lists. Saved presets make it easy to apply the same filters across future searches, ensuring consistency and saving time.

In this documentation, we’ll show you smart filtering techniques to help you precisely find key decision-makers.

Let’s get started 🚀

Step 1: Log in to your account and click on the People search icon on the left side of the interface.

Step 2: You will land on the People Search page.

Use this combination to narrow your search to the right people within the right industries. It helps you focus on decision-makers who are most likely to engage with your offer.

Example: Filter procurement decision-makers with the role of "Project Manager" in the "Aerospace" or "Research & Development" industries to find individuals who are well-positioned to make purchasing decisions.

Check the demonstration below to see this combination in action and how it simplifies your search process.

Use this combination to find companies that meet both your size criteria and financial backing. It helps you focus on organizations with the budget and scale to afford your offering.

Example: Filter mid-sized, fast-growing startups with 501–1000 employees and funding between $1,000,000 to $10,000,000, received between 01/01/2023 and 04/15/2025, to target organizations with the budget and growth potential to invest in your product.

Check the demonstration below to see this combination in action and how it simplifies your search process.

Use the Technologies and Buying Intent filters together to narrow down your target list and focus on companies that closely match your ideal customer profile. This combination helps you identify prospects based on the tools they use and their interest or engagement level with specific topics.

Example: Filter companies using Affiliate Advertising Network tools like Adbay, Adpilot, Amazon Associates, and Avantlink, while focusing on those with a low buying intent score and an intent topic related to "SpaceX." This helps you target companies that are aligned with your offering but may not yet be ready to purchase.

Check the demonstration below to see this combination in action and how it simplifies your search process.

Save your configured filters as presets to quickly apply them in future campaigns. This improves consistency, saves time, and ensures repeatable targeting success.

Example: Save a preset to target eCommerce buyers in mid-sized U.S. companies under the preset name "Revenue Operations / Sales Enablement / GTM Leaders at High-Growth Companies" for streamlined, repeatable campaigns.

Check the demonstration below to see this combination in action and how it simplifies your search process.