1. Email Lookups
Definition: The process of finding email addresses associated with specific individuals or businesses based on name, company, or domain.
Usage: Used for prospecting and lead generation to acquire verified email addresses for potential customers.
2. Email Exports
Definition: The process of downloading or exporting retrieved email addresses in a structured format (e.g., CSV or Excel) for use in external applications.
Usage: Typically used to move collected email leads into a CRM, email marketing tool, or outreach software.
3. Phone Lookups
Definition: The process of finding phone numbers associated with specific individuals or businesses.
Usage: Used for sales teams or recruiters to directly contact leads via phone calls.
4. Phone Exports
Definition: The process of downloading or exporting retrieved phone numbers in a structured format for later use.
Usage: Used to transfer collected phone leads into a CRM or sales automation tool.
5. Email Sending
Definition: The ability to send emails directly from the platform to contacts or leads.
Usage: Used for email outreach, follow-ups, or sales pitches without switching to another tool like Gmail or Outlook.
6. Multichannel Outreach
Definition: The process of reaching out to prospects via multiple communication channels, such as email, phone, LinkedIn, and SMS.
Usage: Used in sales engagement to increase the chances of getting a response by engaging with prospects through different channels.
7. Active Campaigns Contacts
Definition: The number of contacts currently enrolled in an active email or outreach campaign.
Usage: Helps track how many leads are currently receiving automated outreach sequences.
8. Email Validation
Definition: The process of verifying whether an email address is valid, active, and safe to send emails to.
Usage: Helps prevent bounced emails, reduces spam risks, and improves email deliverability rates.
9. AI
Definition: Artificial Intelligence (AI) features that assist in lead generation, email personalization, or sales automation.
Usage: AI can analyze prospect behavior, suggest follow-ups, or even automate email content creation.
10. AI BDR (Business Development Representative)
Definition: An AI-powered virtual assistant that performs BDR tasks like sending follow-up emails, engaging leads, and scheduling calls.
Usage: Helps automate the early stages of lead qualification and outreach to save time.
11. Mailbox Warmup
Definition: A process where automated emails are sent and received in a controlled manner to establish credibility with email providers.
Usage: Prevents emails from landing in spam folders by gradually increasing sending volume and engagement.